News
-
Why Are Sapphires Popular for Royalty?
If diamonds are forever, sapphires are for royalty. From ancient kings to modern-day duchesses, this deep-blue gemstone has held court for centuries. There’s something about a sapphire that feels regal—elegant...
-
The Right Way to Untangle Necklaces
Few things are more frustrating than reaching for your favorite necklace only to find it tangled in a tight knot, especially when you're in a hurry. Whether it's a delicate...
-
The Importance of Prototyping in Jewelry Design
Why no great ring starts as a finished ring Every iconic piece of jewelry you’ve ever seen started as an idea-and probably, a prototype. It’s the behind-the-scenes magic that turns...
-
Handmade vs. Machine-Made Jewelry: What's the Real Difference?
Not all jewelry is created equal Let’s be honest—we’ve all looked at two similar pieces and thought, “Why is this one double the price?” Often, the answer lies in how...
-
The Art of Enamel Jewelry: Techniques and Trends
Enamel is back—and it's anything but boring There’s something wildly charming about enamel jewelry. It’s colorful, glossy, and full of character—and it’s making a serious comeback. While it may look...
-
Jewelry Maintenance Schedule: What to Check Each Year
You clean your closet seasonally. You get your car serviced once a year. But when’s the last time you gave your jewelry the same kind of TLC? Most of us...
-
Why Some People Don’t Wear Their Real Jewelry Every Day (And You Might Not Want To Either)
We all dream of owning that one special piece. The diamond ring, the gold necklace, the heirloom bracelet. And once we finally have it, the instinct is: never take it...
-
Why Indians Fly 2,000 km Just to Buy Gold in Dubai
If you've ever been on a flight from India to Dubai, there's a solid chance that more than half the passengers aren’t going for a beach vacation or desert safari....
-
How to Spot Greenwashing in Jewelry Marketing
Let’s be honest—shopping for jewelry is supposed to feel good. You fall in love with a gorgeous piece, you imagine the story behind it, and you feel just a little...
-
Why Gold Prices Fluctuate - and When to Buy
You check the price of gold today. It's up. You check next week—it's down. What gives? Gold may be timeless, but its price? Not so much. It dances to the...
-
Is “Investment Jewelry” Actually Worth It?
We’ve all done it. Walked into a jewelry store with full intention to just browse, then locked eyes with a piece that made your heart skip. And then we whisper those...
-
Jewelry You Inherit vs. Jewelry You Choose (And Why Both Matter)
There’s a special kind of magic in inherited jewelry. You don’t pick it. It finds you. Maybe it’s your grandmother’s engagement ring, passed down with quiet ceremony. Maybe it’s a...